Strategies for Promoting Your Writing in 2024

In this episode 372, we welcome Lauren Harr, co-founder of Gold Leaf Literary Services to the podcast. Lauren has worked in the book world for twenty years as a bookseller in Asheville and Albuquerque, an assistant at literary nonprofits in Santa Fe, an intern at Graywolf Press, and a marketing assistant and publicist at Coffee House Press. She spent eight years at Malaprop’s Bookstore/Cafe where her passions were connecting readers and books and assisting the events program. She currently lives in Asheville with her husband and daughter and holds an MFA from Spalding University’s School of Creative and Professional Writing.

Today’s Featured Topics 

Talking with Lauren Harr, Co-founder of Gold Leaf Literary Services about:

  • Lauren’s background working with independent bookstores and how it influences her publicity process in the book world
  • Why Lauren decided to start her own literary services (publicity, consulting, etc.) company with co-founder Caroline Green Christopoulos
  • The future of indie bookstore events and the important role it plays in your book marketing plan
  • Why collaboration is everything in the book world
  • Things to think about if you are thinking about working with a publicist
  • What an author brand is, and why it’s important to develop one if you’re aiming for a career as a writer
  • Resources for writers in North Carolina
  • How to keep up with emerging social media trends
  • Best ways authors can publicize their work in 2024

Elevator Pitches

Adelaide Thomas: My Dirty Little Secret Diary

Sandra Warren: Obsessed by a Promise

Sheila Athens: Neena Lee is Seeing Things

Cheryl Grey Bostrom: Leaning on Air

Book Recommendations: 

Sarah: The Wishing Pool and Other Stories by Tananarive Due

Hannah: What Are You Going Through by Sigred Nunez

Landis: Dangerous Women, Mark de CastriqueLauren: Hysterical, Elissa Bassist

Death by Podcasting

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Learn more about our series of quote books and download Book 1 for free at https://charlottereaderspodcast.com/writequotes/

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